Mantl
Role
Creative Direction Still Life Photography Stop-Motion Photography eCommerce Stills Set Design / Styling
Client
Founded with the goal of empowering the bald and balding to live their best lives. Mantl provides a range of face and scalp products focused on building an alternative movement to what is often an experience of shame and self-doubt.
For the launch of their new brand, I worked closely with the Mantl team and designer Audrey Elise to develop a visual voice, capturing a range of still, stop motion, and eCommerce minded photographic assets. Our aim was to craft a refined and masculine feel while continuing to embed a sense of confidence and empowerment. This focus led to subtle and muted tones, bold patterns, elevated textures, and strong but also elegant dome shapes which collectively work to establish a foundation for the Mantl brand.